A studio built for meaningful innovation.
Todd led the Bose vision team for close to a decade. The team's work on the future of audio produced the Ultra Open Earbuds, and open-ear listening became a category worth billions a year.
Fig. 01. The question, on a concept sketch
Fig. 02. Audio glasses, 2017
Fig. 03. Ultra Open, on the earWhere the market, the technology and the customer are going, and which futures are worth a bet.
Map the whole solution space, strengthen the field, test a portfolio of concepts at once.
Price, position, competition, first customer. Evidence sized for an investor deck.
An innovation leader inside your team without the headcount. Workshops, ongoing studies, and an extension of your team.
Learn moreA five-day sprint to answer your most critical business question. Start the week with a question, end it with answers and evidence in your inbox.
Learn moreA thousand interviews in an afternoon. AI-moderated research with real people, at a scale no agency can match, read by a human who has shipped in your category.
Intake. Blueprint by end of day.
Portal and protocol built.
Review, iterate, launch.
The study runs overnight.
Readout. Decision by 3pm.
One hundred conversations about what people expect to be wearing in three years, and what they'd rather nobody wore near them.
Read the study
Fig. 04. Todd Reily, Boston
Fig. 05. Jibo, social robot, 2015Two startups building new categories: industrial smart glasses in 2012, social robots in 2015. Then a decade leading the vision team at Bose.
He thrives where there are no rules yet, and has learned as much from the concepts that failed as from the ones that shipped.